Advocacy photography aims to raise awareness, inspire change or promote a social cause. It uses images to highlight injustices, human rights violations, environmental issues or other social concerns.

The photographs often serve as a visual tool to influence public opinion, support activism and encourage advocacy for marginalized or underrepresented communities.

The intention behind advocacy photography is not just to document but to drive action or foster a sense of empathy and understanding among viewers.

In this form of photography the photographers may work closely with activists, NGOs or social movements using their lens to communicate the urgency of a cause and motivate others to get involved.